Articles

نميل عادة إلى الحكم على التجارب من نتائجها المباشرة. مشروع يتعثر، حلم لا يتحقق، جهد يضيع بلا ثمرة واضحة، فنصفها كلها بأنها خسارة أو مضيعة...

In the grand halls of business schools, experts surround themselves with charts, models, and risk matrices, convinced that success can be...

There’s a line in Semisonic’s “Closing Time”  that always feels less about bars and more about thought. It reminds me of those nights...

China often rises from setbacks with calculated quiet, not the noise of the moment but the cadence of a long civilizational rhythm that...

Arctic sea routes have returned to the global conversation as the United States sharpens its focus on safeguarding navigation in far...

How a collective mindset changes from within Some societies look for a ready-made rightness handed down by authority or sealed tradition....

In recent months, the media spotlight has returned once again to NEOM’s “The Line”, the groundbreaking linear city planned in northwest...

In a culture that prizes big goals and relentless ambition, choosing a “smaller pool” can feel counterintuitive. Yet for many who seek...

Government portals now hand investors the data once locked in private spreadsheets When foreign suppliers used to scout the Saudi market,...

In an age where data drives everything from environmental stewardship to infrastructure resilience, one tool remains vastly underutilized...

Strategy Serios 4 From initiative plans to delivery rhythm, what real execution requires By the time a strategy is fully packaged and...

Strategy Serios 3 How to turn strategic objectives into actionable, owned, and fundable initiatives With your strategic themes and...

Strategy Serios 2 How to turn analysis into structured direction that guides initiatives and execution Once the current state is assessed...

Strategy Serios 1 Why no real strategy should begin without a structured diagnosis We often rush to design strategies. We jump straight...

MNA In modern defense and security planning, developing a new system or capability doesn't begin with technology. It begins with...

Naval fleets are among the most complex and valuable assets in any nation’s defense infrastructure. Ensuring their operational readiness...

I’d like to share a reflective experience from AlUla, Saudi Arabia. This destination exemplifies sustainable tourism through...

In industries like aerospace, real estate, and logistics, we often see a habit of acquiring whatever solves today’s problem. New systems,...

When we talk about strengthening defense capabilities, especially in a joint or integrated environment, the conversation too often...

In defense acquisition, the journey doesn’t start with technology. It starts with clarity. Before we speak of sensors, missiles, drones,...